Television Founding


Advertising (TV): when you show a product on TV in-between shows. Companies will give broadcaster money to advertise their product. The cost will depend on when the advertisement is shown.
Syndication: the selling of a program to another broadcaster.EG BBC sell top gear to other broadcasters so this mean the BBC has more money to make Top Gear even better.
Sponsoring: when a company will give broadcasters money to advertise a product before and after a program.
Merchandising: when a broadcaster makes products to sell outside of TV like:
·         DVD
·         Book
·         Magazines
·         Clothes  
Competitions / Phone in: On some programs like X Factor they will have a public vote where the public vote to keep the people they like in the program. They will charge something like a £1 per vote and then millions of people all over the country will vote which them means The X Factor makes lots of money. They also have competitions where they ask an easy question and make you ring in to give an answer, which also makes them a lot of money.
Product Placement: this is where companies will give broadcasters money to advertise products in programs. EG in all James Bond movies, James Bond is driving an Aston Martin. Aston Martin will give the makers of James Bond money so they show their car in James Bond movies.
Subscriptions: this is where you have to pay to view certain channels. The cost is a monthly amount that depends on what channels you want. E.G. the reason sky is so successful is because they buy the rights for the premier league, and because people want to watch the premier league they will pay stupid prices to do so.